Run WhatsApp marketing from your Shopify store — shared inbox, contacts, campaigns and cart recovery on the official WhatsApp Business API. Start free, then $19.99/mo for Pro. FavCRM adds no markup on Meta message fees.
US$19.99 /month · free plan · 7-day Pro trial
Your Shopify store — with WhatsApp attached.
WATI is a capable, established WhatsApp platform. If you’re a larger support team already happy with it, switching may not be worth it. Here’s the honest split.
The reasons shop owners tell us they look for a WATI alternative.
A monthly fee, plus Meta’s message charges routed through the platform, makes the total hard to predict.
FavCRM Pro is $19.99/mo inside Shopify. We add no markup on Meta’s message fees.
A time-limited trial or a chat widget isn’t a CRM you can run a business on.
FavCRM’s free tier is the real thing — inbox, contacts and pipeline, no card, no clock.
If every chat has no customer record behind it, you’re working blind.
FavCRM keeps a contact, history and pipeline stage behind every conversation.
Enterprise routing and seats are overkill for a 1–3 person shop.
FavCRM is built to be live in minutes — connect your number, import contacts, send.
Same official WhatsApp Business API underneath. The difference is Shopify-native setup, price transparency, and a free plan that’s a real CRM.
A Shopify WhatsApp app. $19.99 Pro.
Capable, but often sized for bigger teams.
WATI runs on the same official WhatsApp Business API and is a solid choice for larger support teams with complex routing.
Its entry plan is higher than FavCRM Pro, and message fees may be billed through the platform on top of the subscription. Verify current pricing at wati.io.
For a 1–3 person Shopify store that mainly needs a shared inbox, a contact list and broadcasts, that’s more tool, and more bill, than the job needs.
WATI characteristics described from its public pricing and product documentation as of June 2026; pricing and terms change — confirm current details at wati.io. “WATI” is a trademark of its respective owner; this is an independent comparison and is not affiliated with or endorsed by WATI.
Every WhatsApp chat in one place, with a customer record and pipeline stage behind it.
Send campaigns, recover carts and automate replies on the $19.99 Pro plan.
Connect WhatsApp through the official API and see message costs clearly before you send.
Sync customers and orders, and send order updates over WhatsApp.
FavCRM WhatsApp CRM is the official-API inbox + CRM for small Shopify stores — not an enterprise contact-center, and not a tool that profits from Meta’s message fees. It’s the simple, honest way to run WhatsApp as a CRM.
WATI is built around paid plans — check current plan and trial terms at wati.io. FavCRM’s Shopify app starts free with a working shared inbox and customer records; Pro is $19.99/mo when you want campaigns and automatic cart recovery — and on Meta’s message fees, you see the Meta bill; we don’t touch it.
FavCRM is one of the lowest entry points: free to install from the Shopify App Store, $19.99/mo for Pro, and no markup on Meta’s message fees — so your WhatsApp bill scales with Meta’s actual rates, not a percentage on top.
Meta charges per template message on top of any platform subscription, and the rate varies by destination country — that applies to WATI, FavCRM, and every other WhatsApp tool. What a vendor controls is whether those fees are passed through at cost. FavCRM adds no markup.
Yes. Your Meta WhatsApp Business Account stays yours — you reconnect the number in FavCRM, and your Shopify customers, orders and carts sync automatically on install. You are changing the software layer on top, not the number.
Free tier · no credit card
Cancel anytime · no contract · no setup fee.
Install from the Shopify App Store, run your inbox, organize your contacts, and move to Pro when you want broadcast and automation.
FavCRM WhatsApp Marketing is the Shopify app for WhatsApp inbox, campaigns, abandoned-cart recovery and loyalty.
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